‘The Edit’ is a brand newsroom that locks-in customers and fuels search by producing the quality, and quantity, of daily entertainment stories required to compete in search-and-support smart targeting.
I design and curate editorial images including site, banners, interactive graphics, email assets, socials and printable PDFs. Some selected works below and also live on the site here.
Website Design & Key Art
Creating site images in five specs, including front-page highlights, for TV, film, gaming, sports, and Virgin TV tips. These designs, from original key art to show imagery, enhance user experience and define our brand’s identity.
Content-Driven Design
Engaging editorial elements such as inlines, carefully integrated throughout the copy, designed to break up the text and enhance the flow of storytelling. Each image represents one example from its respective set.
Interactive infographics and ‘long scroll’ designs that captivate readers, providing dynamic experiences and deepening their interaction with the content.
Email Campaigns & Graphics
Effective and eye-catching email designs, from intricate slices to focused solus graphics, driving user engagement and brand loyalty.
Channel & TV Guides
Intuitive channel guides and TV icon guide, designed to provide the full catalogue of channels and enhance user experience.
Banners & Social Media
Creating impactful banners and social media visuals that drive engagement across platforms. From eye-catching promotional banners to tailored social media graphics, each piece is designed to resonate with audiences and amplify our brand’s presence online.
